OPTIMIZED SALES FORCE SUPPORT
Harmony between sales force and supporting functions
The sales force is faced with the daily challenge of implementing the sales strategy – without carefully coordinated support from functions such as marketing or business intelligence, mastering these challenges is inconceivable. In fact, silo thinking often predominates instead of collaborative interaction, with noticeable negative effects on sales performance and customer perception.
By developing an overarching strategy, establishing feedback processes and setting common goals, isolated functions can be avoided. Our experts specifically promote mutual understanding of roles and responsibilities and establish tailor-made solutions for better collaboration – so that customer centricity does not remain a theory and competitiveness a wish!